Archive for the "Resumes" Category
Seasoned is for steaks, not your resume
This morning I am sharing in its entirety a piece written by Marc Cenedella, Founder of TheLadders (a company providing an online job search service). I couldn’t have written it better myself. Here it is: When people write “seasoned” on their resume, what do they mean? Old? Lifer? Dated? I’ve asked around and the recruiters
Read More 
In Resumes
Direct Marketing Industry Involvement
I probably don’t do enough to give back to the industry that has served me so well. But I have participated for the past several years as a Resume Reviewer for the AFP Young Professionals resume review evening. Last night Victoria Crispo of Idealist kicked off the evening with some tips on job hunting: It
Read More
In Industry & Networking Events
Social Media Conversation Prism
What is The Conversation Prism? Developed in 2008 by Brian Solis, The Conversation Prism is a visual map of the social media landscape. It’s an ongoing study in digital ethnography that tracks dominant and promising social networks and organizes them by how they’re used in everyday life. You can use the Conversation Prism poster in
Read More
In Articles
Marilyn Zayfert, President of illumiNET Digital Marketing
Last night I attended a meeting of the Social Media Association of Long Island in which Marilyn Zayfert, President of illumiNET Digital Marketing, was the speaker. Marilyn rose to prominence in her community during the aftermath of Hurricane Sandy. She used her knowledge of leveraging social media to amplify awareness, raise funds and spread information.
Read More
In Articles
Great piece in today’s Ladders newsletter: Are you becoming obsolete at work?
Amanda Augustine wrote a solid piece for today’s Ladders newsletter about remaining relevant at work. Here are the high points: Never stop learning: The quickest way to lose your edge is to be stagnant in your career. Don’t let yourself become so comfortable that you stop challenging yourself. Be a trend setter: Make it a
Read More
In Articles
Are you familiar with Negative SEO?
I wasn’t. It is an ugly practice. Negative SEO is the practice of deliberately buying and directing low-quality links to a website in order to harm a competitor. This may result in a Google penalty that is certainly undeserved. Although Google has said that it “works hard to prevent other webmasters from being able to
Read More
In Articles
Digital Marketing luncheon
In an effort to keep my finger on the pulse of “everything digital”, I frequently attend industry meetings. Yesterday I attended a luncheon held at Cafe Centro in Manhattan for Tulane University alumni in digital media. Besides reminiscing about our experiences at Tulane, we talked about digital marketing. It was a diverse group, with
Read More
In Articles
Revolutionary approach to recruiting at Zappos
Zappos CEO Tony Hsieh Las Vegas-based shoe retailer Zappos has announced that they are doing away with traditional job postings. They have created a new social network called Inside Zappos, which prospective employees need to join in order to receive “priority consideration” for job openings. Zappos has long been known for its unique culture, and
Read More
In Articles
New trend?
For the second time this month, I received a “thank you” note…just for talking to a candidate about a position. One of the candidates was excited that I was presenting him for a new career opportunity; the other candidate was not a good fit for the opportunity we discussed, and her note was just for
Read More
In Articles