Posts by Wendy Weber
The 10 Biggest Social Media Lies
Provocative piece by Mike Elgan for Datamation: “People say a lot of dumb things about social media. Once a wrong idea hits the technology-pundit echo chamber, it takes on a life of its own. When repeated enough, even the most absurd falsehoods about social media become “true” through repetition. Sometimes, it’s a good idea to…
Read MoreSocial Media Measurement
Interesting piece in the New York Times about the measurement of the impact of social marketing: click here. Fab.com is a design etailer that is determined to measure the impact of social marketing and act on it in nearly real time. Its founder keeps constant track of how many people visit the Fab.com website fro…
Read MoreUsing Social Media and Traditional Media to Attract Attention
Using Social Media and Traditional Media to Attract Attention was the top of this morning’s meeting of the Social Media Club of Long Island. The speaker was Robert Levin, Publisher and Founder of The New York Enterprise Report. He shared some interesting insights about why some articles get re-tweeted, versus why some get more exposure…
Read MoreGreat graphic by Buddy Media, showing the Social Media Landscape.
Tech Boom in New York
Interesting piece in a recent Wall Street Journal article: “New York has the nation’s fastest-growing tech sector, and has surpassed Boston as the No. 2 hub, behind Silicon Valley, for internet and mobile technologies,” according to a report by the Center for an Urban Future. In the last 5 years, information-technology jobs in the city…
Read MoreDrowning in Data, Searching for Knowledge
…so said Nick Moore, EVP/COO of Wunderman, at today’s meeting of the Direct Marketing Club of NY. The topic of discussion was: Letting creative execution drive success in the omni-channel era. Scott Ellis, VP Client Solutions at Adworthy, served as the moderator. The panelists were Nick Moore, EVP/COO of Wunderman, and Patrick Fultz, President of…
Read MoreLeaving Dates of Employment Off Resumes
This week I have reviewed 3 resumes in which the candidates left the dates of employment off their resumes. The first thing I do is ask the candidates to attach dates to each position listed. The dates of employment are important, and even if some of the tenures are short, leaving the dates off is…
Read MoreHave You Heard of “Super Commutes”?
In this case, “super” is nothing to jump up and down about… a super commute is traveling more than 90 miles or 90 minutes each way to work. We are not talking about elite business travel, but middle-income individuals for whom affordable housing near the workplace is out of reach…or homeowners who are unable to…
Read MorePoll results
My prior blog post was a poll about the most important quality that can’t be known from a resume. With 50% of the vote, the most popular response was…attitude!
Read MoreTaking a Poll…What is the Most Important Quality That Can’t Be Found On a Resume?
[polldaddy poll=6155775]
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