Social Media Roundtables

This morning the Social Media Association of Long Island hosted a meeting called “Jump Start Your Social Media“. It was in a roundtable format, with tables focused on Twitter, Google+, Facebook and LinkedIn. Though informative, I would recommend that next time we don’t try to cover as many media; instead going for a deeper dive…

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Happy New Year

I have big plans for 2014. Some will be of use to our clients…some will be of use to our candidates…some will simply make life more fun & interesting for me! I look forward to meeting new direct & digital marketers at meetings and conferences…and becoming better acquainted with many that I have known for…

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Update on Facial Hair in the Workplace

Three years ago, I wrote a post on facial hair in the workplace.  It was in reaction to a newspaper article I read that said that although “sporting facial hair was traditionally a good way to get rejected at interviews, snubbed for promotions and even fired,” city workplaces were becoming tolerant. For reasons I do not…

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Workaholic?

A LinkedIn article by Hiroshi Mikitani, CEO of Rakuten Inc. caught my eye.  It reads: “Maybe being a “workaholic” is not as bad as everyone thinks. The term “workaholic” is generally used in a negative context. But perhaps its reputation is undeserved. If you are driven to work extremes by an external force, such as…

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Big Data – presentation by Tyler Roye of eGifter

I attended a great presentation on Big Data this morning.  The Social Media Association of Long Island hosted Tyler Roye, CEO of eGifter.com to discuss how to use big data to target your customers:   Big data is not just about numbers…it’s about meaningful numbers. One shocking fact cited by Roye is that “All the…

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The Qualities of Successful Leaders

Last night I attended a very enjoyable talk in Manhattan through my Tulane University Alumni Association. New York Times Corner Office Columnist (who is also a Tulane Parent) Adam Bryant spoke about “The Qualities of Successful Leaders“. If you are unfamiliar with Bryant and his column, he conducts interviews with chief executives about their leadership…

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Mitigating the Business Risks of Social Media

These days, nearly every company utilizes social media in one form or another.  Even the local funeral home is vying for Facebook “likes”. Although it is fun, social media is serious business.  Did you know that every “tweet” is curated at the Library of Congress? Attorney Paul Rubell of Meltzer, Lippe, Goldstein & Breitstone gave…

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Now I’m recruiting for myself

I have been unbelievably lucky to have enjoyed tremendous stability with my staff here at Crandall Associates. I even have a recruiter who has been with the company for 30 years. But my beloved, trusted Assistant has just given notice.  She has been with Crandall Associates for nearly 5 years, and she has made herself invaluable to me. …

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