Posts by Wendy Weber
Job seekers; please do not respond this way
We often reach out to introduce one of our searches by sending an email to prospective candidates. Some respond to the email, to indicate interest, by saying that they welcome a conversation. Some send a resume. Those are productive ways to initiate next steps! Others respond via email, peppering us with questions: o Who’s your client? o…
Read MoreNever underestimate the importance of Chemistry
Excellent piece in the Wall Street Journal about the importance of chemistry when it comes to your job search: click here. People want to work with people they like, and that “get them”. Of course, the hard skills are critical…but a surprising amount of the hiring decision is based on other factors.
Read MoreThe Most Overlooked Area of Hiring
You have extended an offer to a stellar candidate…and they have accepted! Good news indeed. But unless you continue to feed and nurture your new hire, they may not make it to the start date. There is a tendency on the part of organizations to feel that once the offer is accepted, the problem…
Read MoreWe Appreciate Your Help
Crandall Associates was founded in 1973. Take a look at our competitors; I think you would be hard pressed to find a search firm specializing in the recruitment of direct marketers (and certainly digital marketers, as that is a more recently developed marketing channel!) that has been around half as long. Although I’m sure other search…
Read MoreBait & switch Job Applicants
When I initially learned of “phoney interviewers”, I didn’t take it seriously. Now that I have seen this in two different arenas, I am thinking that perhaps this is a legitimate concern. Can this really be? One person takes the interview, and another person shows up for the job? Please weigh in if you have…
Read MoreSeasoned is for steaks, not your resume
This morning I am sharing in its entirety a piece written by Marc Cenedella, Founder of TheLadders (a company providing an online job search service). I couldn’t have written it better myself. Here it is: When people write “seasoned” on their resume, what do they mean? Old? Lifer? Dated? I’ve asked around and the recruiters…
Read MoreDMA Nonprofit Federation NYC
This is sort of like going to the reception after you have skipped the ceremony…. Although I did not make it to DMA’s Nonprofit Day, I did attend a lovely dinner sponsored by Merkle at Bobby Flay’s Café Americaine in midtown Manhattan. I met so many lovely nonprofit direct and digital marketers, who report that…
Read MoreCompetition for top Digital talent is fierce
The battle for top digital talent is fierce. Abercrombie & Fitch has filed litigation against Gap over their hire of Craig Brommers as CMO. Brommers, previously SVP of Marketing at Abercrombie, is known to be a strong digital and social media marketer. The lawsuit alleges Brommers violated his noncompete clause. I’ll follow this one with…
Read MorePlease don’t treat your severance package as a year’s paid vacation
I just read a piece by Marc Cenedella of TheLadders regarding generous severance payouts. In his words, “what seems like a gift from the highest graces too often turns out to be bad tidings in disguise”. You ask, “How can it be that a full year’s ‘money for nothing’ can end up hurting you?” It…
Read MoreDirect Marketing Industry Involvement
I probably don’t do enough to give back to the industry that has served me so well. But I have participated for the past several years as a Resume Reviewer for the AFP Young Professionals resume review evening. Last night Victoria Crispo of Idealist kicked off the evening with some tips on job hunting: It…
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