Unlocking the Secrets of Millennial Marketing

By Wendy Weber |
Calendar
Tickets
When:
@ –
2014-11-13T18:00:00-05:00
2014-11-13T20:00:00-05:00
Where:
Ypulse, Inc.
143 West 29th Street
New York, NY 10001
USA
Cost:
$33-$49

While much has been said about Millennials’ love of technology and media, you’ll be amazed at how this generation takes being a ‘foodie’ to a whole new level, seeking out new culinary experiences and sharing them with their peers.
During this interactive discussion with leading brands, you will discover new ways to:
Target the passion points of the Millennial generation
Unlock their values and motivations
Harness user-generated content, using their love of sharing their experiences to help fuel your success
Become a company Millennials want to associate with
Featured Presenters:

Lisa Kolodny Johnson, Vice President, Brand Marketing and Communications, FreshDirect. Lisa is the VP of Marketing and Communications for leading online grocer FreshDirect.

MaryLeigh Bliss, Editor in Chief, Ypulse, Inc. MaryLeigh manages Ypulse’s daily newsletter, online content, and social media voices, acting as a culture and youth insights expert. Her role also involves shaping Ypulse’s syndicated offerings, and consulting on research to identify actionable insights and layer generational and youth knowledge over data findings

Food and Beverages will be served.

http://www.nyama.org/event/unlocking-the-secrets-of-millennial-marketing/