2015 ANA Digital & Social Media East Conference December 12 Florida

https://www.marketing.org/conference/show/id/DSC-DEC15

The ANA Digital & Social Media East Conference is a must-attend event for anyone who is trying to navigate their brands through this hyper-fragmented and complicated media landscape.   Consumers have become accustomed to viewing content and connecting with people wherever and whenever they want. Social media, e-commerce, wearable technology, and native advertising have especially exploded in the last few years. Despite this rapid growth, clients have many challenges which include measurement, agency management, internal org structure, and relinquishing control to the consumer while trying to influence the dialogue.  This event, which is the east coast companion event to the July ANA Digital & Social Media Conference in CA, brings together top digital marketing professionals from the client side with key industry experts.