Posts by Wendy Weber
Difficult Work Environments – Live with it, or leave it – but just don’t stay and complain about it
I had a very close relationship with my late father, founder of Crandall Associates. Hal wouldn’t have characterized me as the “nicest” one of the Crandall siblings, but he respected the way I conducted my life. It’s not that I’m not nice; there are people in my life that have been surprised at my random…
Read MoreOn Counteroffers
Is there anything more to add?
Read MoreClient visit
I visited a client this week, Endai Worldwide. I don’t do this as often as I should. It’s not easy to visit many of our clients, because we recruit nationally, so they are located all over the country. But it’s no problem visiting clients in the greater NYC metro area. I’m glad I did. In…
Read MoreThe CMO of the Future
The February issue of DM NEWS featured a piece called CMO Confidential, reporting on the ideal competencies of tomorrow’s CMO: click here to read.
Read MoreWhen is a High Salary a Liability?
A recent piece in the Wall Street Journal highlighted an issue that we have had to deal with from time to time. This is not unique to digital marketing, but certainly relevant to it. The question of “What was your last salary?” frequently emerges early in the interview process, as a way to determine that…
Read MorePoem
“The heights by great men reached and kept, Were not attained by sudden flight, But they, while their companions slept, Were toiling upward in the night.” – Henry Wadsworth Longfellow In life, and in digital marketing, hard work over time yields great results.
Read MoreAfter the Hire, Keep the Candidate Warm
This story pertains to a personal friend who is not a digital marketer, but it applies to any hire. A successful hire is a dance that does not end until months after the new employee is in the job. And certainly, a hire is not over when a candidate accepts an offer. In the case…
Read MoreSuccess in digital marketing…direct marketing…and everywhere else
I’ve learned a few new things this year. I paid more attention to how to be successful. I read books, listened to podcasts, and took a closer look at what made my clients & candidates successful. A few common threads emerged. One that sticks with me is, “It’s simple, but it’s not easy”. It seems…
Read MoreDark fact
I have just learned that CareerBuilder administered a study to more than 2,000 employers… And found that “27% of bosses have a current direct report that they would like to see leave their company”. In my world, we are generally focused on retention, and even concerned about counter-offers. I have, on 2 occasions, had employers…
Read MoreTruth In Salary Negotiations
Interesting piece in the Sunday New York Times on Truth in Salary Negotiations. We, as recruiters, are responsible for securing the salary history of our candidates, and then presenting candidates to our clients with their requirement for a specific role. Our request for this information is generally received without surprise by candidates. We ask, “What are you…
Read More