May 4, 2010

Our 2010 Salary Guide are now Available

Posted by Wendy Weber

“Jones wants $135,000 to join us…isn’t that too much?”

“Ann Wertheimer just resigned because the Morris Agency offered her $14,000 more!”

“We really need a SEO specialist, but I am not sure what salary that position commands”.

“What are the responsibilities of a Director of Analytics? A Vice President of Ecommerce? An Account Supervisor?”


Do those questions sound familiar? Are you “making do” without solid data when it comes to salary and job description information? Wouldn’t you like to know what your competitors are paying their people?
The answers to all of those questions are found in resources updated annually by Crandall Associates, Inc. We publish a Guide to Salaries in Direct Marketing and a Guide to Salaries in Online Marketing.
Within the pages of these publications, you will find:
· Updated salary ranges for dozens of job functions.
· Salaries correlated to years of experience.
· The highest reported salaries for each job function.
· Job descriptions that enable you to compare and evaluate your executives with others in the industry.
· Regional variations in salaries, based on the more significant levels of marketing activity rather than area cost-of-living figures.

You reduce turnover and even save thousands of salary dollars by knowing what your competitors are paying.

For more information on these guides, please click the following links:
Guide to Salaries in Direct Marketing
Guide to Salaries in Online Marketing

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