Banned Loyalty: Abercrombie Exiles its Most Loyal Customer

Apparently there is a woman in Belmont California who Abercrombie & Fitch feels is buying “too much” of their wares. They have banned her from shopping on their website, and will not accept future orders from her. Abercrombie is convinced that no normal customer would purchase that much for personal use, and they have accused her of reselling the merchandise.

The woman insists the orders are legitimate, and that “she has worn every single pair of jeans.”

Can a customer be “too loyal?”

To see the piece, click here.

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